J. SCOTT CRONER

cBecoming an Outdoor Woman d V.P. Internet Marketing Nebraska Property Dynamics 2006 3 Present Incorporated marketing company to design, launch, and promote Websites.<br><br> Advise clients on establishment of Internet presence as part of their advertising campaign. Monitor Website positions on search engines to ensure highest ranking. Clients include local realtors and nationally recognized hunting personalities and companies.<br><br> Executive Director Nebraska Outfitters & Guides Association 2001 3 2002 Founded and organized first statewide organization for outfitters and guides in Nebraska. Solicited membership throughout the industry. Generated operating revenue.<br><br> Developed and implemented public relations campaign for state outdoor industry. Product Specialist Acher Arms 2001 3 2002 In-store expert for hunting and archery products. Managed store inventory, assembled product, and built product displays.<br><br> Responsible for product selection and purchase from manufacturers. Resolved customer questions and concerns. Educated customers regarding equipment availability and appropriateness for use and skill level.<br><br> Trained customers on equipment use and safety. (continued) J. S COTT C RONER Page Two Mobile: (402) 304-11932 scott@nebraskahunting.net PROFESSIONAL EXPERIENCE (continued) Manufacturer Liaison Representative Knight Rifles 1998- 1999 Expert point of contact to national 40-member sales team, resolving questions and problems related to hunting equipment manufactured by Knight Rifles.<br><br> Researched competitor product lines for market comparison. Generated sales reports, tracked inventory and promotional/ discretionary funds. Reported to National Sales Manager.<br><br> Significant Contributions: Conducted product knowledge in-service training for sales employees at retail locations Organized and conducted muzzleloading product seminars for manufacturer representatives and potential retail buyers Represented company at national trade and buying group shows (Shot Show, 1999) Attended National Wild Turkey Jakes Event (Hickory Knob, SC, 1997) Product Specialist Jumbo Sports 1995-1998 In-store expert for archery and hunting products. Managed archery inventory. Purchased archery equipment from manufacturers and suppliers.<br><br> Advised and educated customers on archery and hunting products and the use and safety of equipment. Resolved customers 9 questions and concerns. Trained new employees.<br><br> EDUCATION Business Administration Major (M arketing Emphasis) Southeast Community College, Lincoln, Nebraska (2000-2002) University of Nebraska, Lincoln, Nebraska (1998) Missouri Western State College, St. Joseph, Missouri (1987, 1983 3 1984) Hastings College, Hastings, Nebraska (1984 3 1986) PROFESSIONAL AFFILIATIONS Nebraska Outfitters & Guides Association, 2001 3 Present National Wild Turkey Federation, 1995 3 Present Ducks Unlimited, 1997 3 Present North American Gamebird Association, 2005 NWTF, Salt Valley Long Beards Chapter, Board of Directors, 1995

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